In July 2025, NFC (Nature Foods Company Limited) officially exports its instant soup product – I.SOUP, to Australia through an exclusive distribution agreement with Sunny Trading, one of the most reputable Asian food importers and distributors in the country.
This milestone marks a significant step in NFC’s international market expansion, particularly in the Oceania region, where consumers increasingly seek convenient, healthy products with authentic Asian flavors.
Officially Exports – A Bridge Between Vietnamese Food and Australian Consumers
With a robust distribution network spanning major states such as New South Wales, Victoria, and Queensland, Sunny Trading is a strategic partner of numerous Asian–European grocery chains and supermarkets across Australia. In addition to their strong logistics capabilities, Sunny Trading brings in-depth experience in introducing Asian food products to both the Vietnamese community and local Australian consumers.
Under the terms of this exclusive agreement, Sunny Trading will be the sole distributor of instant soup block I.SOUP in Australia. The two companies will also collaborate on marketing activities to build brand recognition and consumer engagement in the new market.
I.SOUP – A Wholesome Instant Soup Block, Now Available in Australia
Born from dedicated research and cutting-edge Japanese freeze-drying technology, I.SOUP becomes the first choice of consumers for 4 reasons:
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Light, pleasant taste suitable for all ages
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No preservatives, no artificial flavors, no synthetic coloring
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High convenience – just add hot water to enjoy instantly
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Nutritious formula – ideal for a quick lunch or light evening meal
With the motto “fast doesn’t mean careless,” I.SOUP has made strong inroads into demanding markets such as Japan and the United States, where it is already exported through official trade channels. Its debut in Australia, through an exclusive agreement with Sunny Trading, is expected to unlock new opportunities among health-conscious and convenience-seeking consumers.
N F C – Confidently Expanding Globally
With a production system certified to ISO 22000, HACCP, and FDA standards, a vertically integrated supply chain rooted in farms in Long An and Đắk Nông, and advanced drying technology from Japan, NFC has established itself as a trusted food manufacturer in Vietnam’s dried food industry.
Following successful market entries into Japan, the United States, and South Korea, this expansion into Australia is part of NFC’s broader “Go Global” strategy to bring high-quality Vietnamese products to the global stage.
Connecting for the Future: Made in Vietnam – Loved Worldwide
This exclusive distribution partnership between N F C and Sunny Trading represents not only a commercial breakthrough but also a shared mission to elevate the value of Vietnamese agricultural and food products in international markets.
👉 Learn more about our exclusive partner to officially exports in Japan [here]!
or Learn more about our exclusive partner Sunny Trading, in Australia here!
