NFC at Vietnam International Sourcing Expo 2025: Expanding connections, affirming quality
Recently, Nature Foods Company (N F C) was one of the prominent enterprises attending the Vietnam International Sourcing Expo 2025 (VIS 2025), from 4/9 – 6/9/2025, at the SECC Exhibition and Convention Center, Ho Chi Minh City.
Participating in this event marks an important step in N F C’s market expansion strategy – not only domestically but also towards the Asian region and international markets. The event gathered more than 400 Vietnamese enterprises with more than 12,000 products on display, more than 300 purchasing delegations from about 60 countries, especially with the participation of many “big guys” from Europe, Australia, and markets with high standards of food safety and sustainability.
I. N F C – Products – Standards & Opportunities at Vietnam International Sourcing Expo 2025 (VIS 2025)
Diverse products, meeting modern needs
At the NFC booth V27, visitors had the opportunity to learn about N F C’s convenient and diverse product line, such as:
- Instant soup iSoup Huups!; Freeze-dried refreshing beverage iChill; Freeze-dried yoghurt iYaua; instant soup iSoup;…
- Freeze-dried fruits & foods
These products are developed in line with the healthy food consumption trend – bringing convenience and speed, without reducing sensory quality. N F C wishes to bring delicious, clean, convenient products to serve both domestic and export markets.
International standards are a top priority
One of NFC’s outstanding strengths is its internationally-standardized factory, which produces according to strict criteria on hygiene and food safety, meeting export requirements. This quality level is very important in the context that many international buyers at VIS 2025 are looking for products with clear labels, transparent traceability, and high standards.
II. Why is this event important to N F C & Consumers
- International connections: With more than 300 international purchasing delegations from Europe, Northern Europe, Eastern Europe, and countries around the world, N F C has met and introduced products to many international partners and friends.
- Promoting quality standards: As quality management, traceability, and food hygiene are increasingly of interest to consumers and international partners, N F C’s participation in VIS 2025 will affirm its commitment to “healthy food”, safety, and transparency.
- Strengthening branding & recognition: Presence at a major exhibition helps N F C reach many new customers – from distributors, retail chains, to industrial partners – while promoting its identity of clean & convenient products.
- Anticipating consumer trends: The trend of healthy food, green consumption, and convenient processed food continues to be promoted. Participating in VIS 2025 has helped N F C observe market trends, learn international standards, new technologies, and adjust products more appropriately.
III. Forecast & orientation after the exhibition
- N F C can take advantage of the opportunity to receive orders from international markets, especially from European and Northern European markets, where standards for food safety, packaging, and traceability are very high.
- Increase investment in international standards for products, improve packaging, labels, and transparency of origin, to attract foreign importers.
- Promote marketing emphasizing healthy food factors, using freeze-drying technology if available, or similar technology, to meet the demand for healthy snacks and convenient foods.
- Expand product portfolio, focusing on products that are easy to store and easy to transport internationally (dried foods, light packaging), in line with the global “healthy eating” trend.
IV. Conclusion
Nature Foods (N F C) participation in the Vietnam International Sourcing Expo 2025 is an important milestone – not only to expand market opportunities but also to affirm its commitment to quality and international standards, bringing N F C’s convenient and healthy food products closer to domestic and international consumers.
Hopefully, through VIS 2025, N F C will not only bring in new partners but also contribute to spreading the message of healthy, clean, convenient, and sustainable food for a greener future for the Vietnamese food industry.
